14 Jun 2012

Havaianas Celebrate Fifty Flipping Brilliant Years On June 15th !

 







Did you know that June 15th is National Flip- Flop Day? Me neither till just recently! This slightly off the wall calendar date made me smile, how many shoes are named after the sound they make?!! Flip- flop royalty Havaianas is launching a limited edition pair of flip-flop on the 15th of June to celebrate its 50th aniversary, 100% of net sales will be going to the charity UNICEF in Brazil, the birth place of the rubber soled beauty.
Limited Edition Havaianas to celebrate their 50th Birthday

 It's hard to believe that such a simply designed shoe has been seen at New York fashion week and is wearing one of its most exciting designs to date, a Missoni print, from  Missonis mini collection made from colourful rubber remnants.  I would love to get my feet on a pair pronto! The next best thing is watching the clip at the bottom of this post, featuring a fun mash up of colour Havaiana style!  I'm loving the Sergeant Peppers Lonely Hearts Club Band vibe. Check out some of the striking advertising campaigns from their archives.
  






1 comments:

Matthew Spade said...

ohh nice to see the old ones

fashionable frolickers

This chic little rectangle is just waiting to be filled with your thoughts ....