Lomography | La Sardina Western Edition Launch Preview

Ok so what the hell do you post about on the eve of London fashion week?! Well it has be something pretty attention grabbing when many bloggers heads are currently buried in creating a fashion week schedule that works! I'm thinking that aside from what outfits fashion bloggers might be planning for London Fashion week and the impossible schedule they are frantically tweeking for any catwalk shows they are attending the next big thing on their list might just be a stylish camera fix. Lomography cameras uses wait for it, film! Producing fun but effective shots for those of you not yet familiar. Spookily the Lomography society has tapped into a key fashion trend for this spring/summer 2012 the wild west with their newly launched La Sardina duo, hey if Marcs Jacobs is showcasing futuristic cowboy boots then the wild west is a key trend as far as I'm concerned!

Marc Jacobs futuristic plastic metalic cowboy boot S/S 2012

Prepare to blown away by the two bravest additions to the Lomography family, made from oxidised metal that I just love, my bath taps in my authentic Victorian tub at home are made of the same stuff and still thrill me. The Belle Starr Lomography camera named after the most dangerous female outlaw of the time, decorated with a filigree pattern is my personal favourite with the Clever Coyote etched design coming a close second.

But how about I let you explore these beauties for yourself and check out their vital statistics for yourself. I'm thinking that adding a camera like the Belle Starr to your personal fashion armoury might not only provide additional street fashion cred but also make for a great tool to generate inspiration for offline fashion mood board enthusiasts and for those all important fashion presentations 
what do you think?

TECHNICAL DETAILS

Film Type: Standard 135 roll film


Exposure area: 36 x 24mm


Lens focal length: 22 mm


Aperture: 1:8


Angle of view: 88 degrees


Focusing range: 0.6m - infinity


Shutter speed: N (1/100), B (bulb)


Multiple exposure: independent MX switch


Flash contact: Unique Sardina flash contact


Flash Sync: first curtain X-type synchronization


Tripod socket thread: Standard ¼” tripod socket


Cable release: Universal cable release socket


Price: 179 EUR

My Passport To Style | Matthew Williamsons Spring 2012 Collection

I'm thrilled with Matthew Williamsons exotic use of print and colour for his spring collection, how many designers would choose to flank the outer edges of a dress with flowers? They are usually always the main event on a dress. Did you every make one of those picture when you were a little girl when you painted and image on one side of a piece of paper and then folded in half and opened, but there was so much pain it bled into the centre, this print reminds me of that. His print has a beautiful organic feel. I think he may have sensed that the classic tea dress has been done to death! 

 Rich saffron and pale yellow damask effect print in a relaxed shirt dress.

Loving what I call a desert palette, burnt orange, dusty yellows and ochres and rich bronzes in his two piece short set. the flirty and decadent use of fringing, the architectual use of print placement is sublime. Mexican high society with a strong 1920's asthetic runs through Matthews Williamsons Collection for spring 2012 and I for one will be adding some of his collection to my scrapbook for safe keeping.